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The medical and health care industry has built a new business model with the help of mobile Internet.
来源:天津市妮娅卫生用品有限公司 发表时间:2017-12-07

The medical and health care industry has built a new business model with the help of mobile Internet.


Along with the development of the mobile Internet gradual deepening, the impact on the traditional industries, medical industry and the integration of the mobile Internet has gradually become a new trend, many small and medium-sized entrepreneurs saw, there exists the potential market of mobile terminals, began to actively layout and build their own app client, to occupy the user's desktop, preemption industry commanding heights! Engaged in medical and health care products industry in taizhou for many years the sun is always for their own enterprises to build a specially designed for industries and businesses to provide services and disposable medical and health supplies information of app client become the industry trackers, is booming in the wave of mobile...






As is known to all, health supplies is typical of traditional enterprise, along with market competition intensifying, health supplies dealers faced with increasing pressure, if still rely on traditional marketing mode in the past, health supplies distributor in the future will become more difficult to survival. According to incomplete statistics, the size of China mobile Internet market reached 24.19 billion yuan in the second quarter of this year, with a year-on-year growth of 71.4%, and its commercial value gradually became prominent. With the new model of mobile Internet marketing, it can expand the scope of information dissemination and expand the publicity of the brand more than the traditional hard and broad delivery mode.






In the information era, brand marketing channels of health products are diversified, especially online marketing channels, such as microblog marketing, encyclopedia marketing, video marketing, etc. That is why more and more medical and health care products industry practitioners begin to pay close attention to the mobile Internet, with the mobile Internet market and users of large to build its own brand marketing, to break the regional restrictions, bring convenience for the consumer, the consumer search by the client can choose the nearest and the most sincere medical and health products manufacturer dealers. Consumers no longer need to worry about not knowing the market, not knowing the industry information. He had built up the medical and health supplies app is a blend of specialized information portal website, search engines, online consulting, popular exhibition platform, now has a number of fans to download and try.






Xiao shengzhi, an industry expert, further points out that the health products industry is very different from other industries in marketing and consumption patterns compared with other industries. As traditional barriers to Internet traffic is increasingly strengthened, the businessman is used to retrieve the user's cost is becoming more and more high, but the precision of the desired user is more and more low, this led directly to the increased cost of business marketing. Industry clients, to solve this problem has a key role, from the consumer level, with its mobile Internet application habits, they are also looking for a more convenient health supplies consumption patterns.



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